15/05/10

Finished off leaflet, included sections on which stops to stop at for different activities (shopping, nightlife, etc.) & business areas, fares, private hire info (lorem ipsum) and deals.

When thinking of what deals to include, I was stuck as to what to do apart from a 2-4-1 day. Then when looking in my wallet I found several loyalty cards, for clothes stores, bars, and cafes. I developed several designs for a Waterbus loyalty card: taking 5 trips and getting the 6th free, getting a stamp each time you pay for a trip.